DW boosts airtime in Kenya
A new partnership with Standard Group Ltd. will make DW radio and television programming available to even more viewers and listeners in Kenya. The new agreement will make DW’s Swahili radio programming available on Radio Maisha and English television programming on KTN. Radio Maisha has been rebroadcasting DW’s Swahili programming since January 15, with one programming hour being aired five days a week from Monday to Friday. In addition, 10 minutes of news is being broadcast on Saturday and Sunday. In addition, DW’s English television programming will also be broadcast on KTN – a privately run television station which broadcasts throughout Kenya in English. A promotional campaign will accompany the partnership featuring bill-boards, radio and newspaper ads to introduce DW programming to the Kenyan audience.
Date2013-01-24 | 3:18
DW brings Pulse to MySpace to offer the latest from the German music scene
To start the new year, DW’s program Pulse will offer music fans a new way to hear the latest music from the German club scene. The new DW page at Myspace will offer music fans the chance to listen to the latest songs from up-and-coming German groups as well as offering tour dates and interviews with bands: www.myspace.com/dwenglish.
Berlinskibeat was the first of the unsigned band profiles Pulse featured this week. Among others, the following bands will be presented in the coming weeks: Devil Named Jones, Julian King, Sticks in the Casino and Sputnik Booster & the Future Posers. All episodes of the show are available as audio on demand on DW’s Pulse homepage, as well as on Myspace Unsigned’s Stream. Myspace boasts the largest free online music and video library in the world, which currently contains more than 42 million songs and videos.
The weekly English-language radio show Pulse takes a look at youth culture in Europe and around the world. Each edition consists of 30 minutes of fun, stimulating information and music. The show is rebroadcast by DW’s partner radio stations around the world and is also available online.
Date2013-01-11 | 9:35
Market roundup: January 2013
DW has added to its range of mobile content in China by making “Jojo sucht das Glück” available on the Tudou Video app. The app provides smartphone users in China with video content and has been one of the most popular since its introduction to the Chinese market in 2010. “Jojo” is DW’s award-winning soap opera for those looking to learn German.
With Congeco, DW has added a new television partner in Ontario, Canada. The cable provider has included the German-language television channel in its line-up and offering it as part of a German package for viewers throughout Ontario and Quebec. DW (Amerika) was also added by six networks that are part of the Canadian Cable Systems Alliance (CCSA) – making it even more readily available to viewers in Ontario.
DW has expanded its cooperation with HRT. Croatian’s national TV station is integrating several new programs from DW into its lineup, including Global 3000, Tomorrow Today and Europe in Concert. In addition, HRT will start contributing to the DW series World Stories.
DW has been lined up with other international broadcasters like BBC and Al Jazeera on Soundcloud’s World News section. DW has seen a lot of success over the past year on Soundcloud, which some have dubbed “YouTube for audio”. With the new categorization, DW’s English audio content will be even easier to find and listen to.
The DW Media Center has been expanded to offer programming in additional three languages: Bosnian, Serbian and Croatian.
Date2013-01-02 | 12:34
DW involved in new environmental media project
China Business Network (CBN) launched a new media project dedicated to the topic of sustainability earlier this week: The Future We Want. Along with work from BBC Worldwide, CNN, TV5MONDE and Sky News, it will include five reports from DW’s Global Ideas multimedia series, which showcases projects from around the world geared towards promoting climate protection. A three-hour live TV show will be broadcast on CBN on December 31. It will also air a 24-hour video live stream on the topic in cooperation with online partners YouKu and BestTV. CBN belongs to the Shanghai Media Group and reaches an estimated audience of over 600 million viewers in China and beyond.
Date2012-12-14 | 11:07
Market roundup: December 2012
DW programming is now available on Xunlei-Kankan, one of the largest online video platforms in China. The platform has integrated clips from the magazines Global Ideas and Future Now, which have been translated into Chinese, as well as clips in English from shows like Arts.21, Discover Germany, Global 3000, In Good Shape, Made in Germany, Euromaxx, Drive It! und Tomorrow Today. Xunlei-Kankan has more than 260 million users.
In Pakistan, DW content is now available on smartphones via UFone. The provider now offers its more than 2 million mobile customers DW’s English television program.
Learning by Ear is now available for mobile users in Afghanistan with Afghan Wireless (AWCC). The mobile provider has more than 4 million subscribers throughout Afghanistan and is offering the series as content via its interactive voice response (IVR) system.
DW has acquired another partner for its Spanish television channel in Latin America with Claro Peru. The second-largest television station in Peru will now include DW (Latinoamérica) in its digital TV package. Claro is part of the América Móvil group – the leading telecommunications provider in Latin America with more than 300 million customers.
Africa / Middle East
Shahid.net and DU are now featuring content from DW (Arabia) in their programming lineup. The two IPTV platforms are new to the media landscape in the United Arab Emirates (UAE).
English episodes of Learning by Ear are now available on Vodafone Ghana. By working with Yassu, the Learning by Ear content will be available on all mobile phones as audio on demand.
Date2012-12-03 | 3:08