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Market roundup: October 2013

Latin America

DW’s Portuguese science magazine Futurando now being broadcast nationwide in Brazil. The educational broadcaster Canal Futura will begin broadcasting DW’s successful Portuguese language science program Futurando on October 10. Canal Futura belongs to Globo, the largest media group in Brazil, and is the first private broadcaster in the country exclusively dedicated to educational programming. The channel has a technical range capable of reaching a potential audience of 94 million people in Brazil through terrestrial broadcasting in Rio de Janeiro and nationwide coverage on satellite, cable and affiliate stations.

A merger uniting the Colombian broadcaster and DW (Latinoamérica) partner UNE-ESM with the digital services provider Tigo has created formidable new presence on the Colombian media market putting the conglomeration in competition with Claro for first place.

Asia
Starting this month, DW’s English language news magazine Journal will be available nationwide in Afghanistan on Saba TV. The private broadcaster focuses on educational programming aimed at a young audience of information seekers. The channel belongs to the Saba Group, the operators of Radio Nawa which currently broadcasts the daily radio news program from DW in Pashto.

A new contract with the Indian public broadcaster Doordashan will place Manthan, a DW Hindi production, on six more of its regional channels.

The Taiwanese IPTV provider Vee Time is now offering DW’s flagship channel in English around the clock on Vee TV.

Middle East
Al Jazeera’s documentary channel has acquired a total of 99 hours of programming from DW Transtel’s portfolio. New programming aimed at the channel’s male target audience including extreme sports and motor sports will accompany formats covering science, medicine, nature, the environment and economic development. The documentary film channel from Al Jazeera broadcasts primarily in Arabic and can be received worldwide via satellite. Their core target area covers the Arab world.

Eastern Europe
Commentary and interviews from DW’s online service in Russian are now being featured on the popular Russian Internet portal Rambler.ru. The new partner website boasts 21 million visitors every month placing it among the most visited Russian language websites on the Internet. Since the beginning of the partnership with Rambler, DW Russian has recorded a clear increase in the number of online users.

The Ukrainian online news portal, Facenews.ua, which was founded in June, has also integrated content from DW’s Russian and Ukrainian news departments into a DW content box on their website.

Africa
DW content is now being featured on Radio Tumaini and Tumaini Television as well as the group’s online portal. In addition, a Global 3000 content box is now featured on Radio WA’s homepage in Uganda. Radio WA has been broadcasting DW’s English radio program Africa Link since 2012.

Online
DW’s international news and current affairs content is available in four languages on the world’s largest free online television website FilmOn.com. Alki David, the eccentric and controversial billionaire owner of FilmOn.com said they were delighted to able include DW’s “authoritative and highly engaging” content on the pioneering web service which provides television content streamed online and on-demand. The partnership brings DW into the fast growing market of on-demand internet TV and into an exciting new area of distribution.  FilmOn has 45,000 hours of total video, all which are updated on a rolling basis.

Date

2013-10-02 | 1:34

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Market roundup: September 2013

Asia

The Forever Group have picked up 170 hours of DW Transtel programming. Myanmar’s largest media company and the country’s first Pay TV provider, chose a wide variety of programming to be broadcast on the Readers Channel, a free-to-air educational channel that encourages audiences to read more. This contract represents the largest volume of programming that has ever been sold by DW Transtel in Myanmar. The Forever Group has also been acquiring DW’s complete programming line-up since 2011.

Audiences all over Afghanistan can now watch DW’s Euromaxx, Arts.21 and Drive it on one the country’s leading television stations, OneTV (1-TV). This rapidly growing private broadcaster, newly founded by Afghani investors hoping to promote principals of human rights and freedom of speech, specializes in covering news and current affairs. It has a very good reputation in Afghanistan with a target audience of young, educated information seekers. On the Afghani TV popularity index, OneTV ranks third.

 

Latin America

It’s primetime for DW in Uruguay as DW (Latinoamérica) grows more and more popular. The terrestrial broadcaster Río Uruguay TV is now a part-time programming partner broadcasting the DW formats Claves, Al volante and Visión futuro Sunday evenings from 8:00 to 10:00 pm. The broadcasting area covers the city of Fray Bentos and the province of Río Negro. Around 200,000 viewers can receive Río Uruguay TV and this new partnership features DW in the evening primetime slot.

 

Middle East

DW has forged a new partnership in Lebanon. A memorandum of understanding was recently signed with the Lebanese Broadcasting Corporation (LBC Group) that is paving the way for cooperation with DW’s World Stories. The Lebanese broadcaster will soon be contributing segments to the successful DW show. DW is also confident that cooperation will be expanding in the near future to include program acquisitions from DW (Arabia). The Lebanese newspaper As-Safir has also begun to include full articles and video boxes from DW on its online platform. As-Safir is a pan-Arab publication with readers from all over the Arab world.

DW has also taken steps to increase its social media footprint in Iraq. The very popular news and social media site Shakwmakw, which boasts 430,000 Facebook fans, will soon be posting new links to selected DW articles on a daily basis. The website was started during the Iraqi civil war as an online forum with the goal of encouraging positive exchange and communication between Iraqis regardless of their religious or ethnic backgrounds. Another popular social media platform biraqi, with over 350,000 Facebook fans, has signed a cooperation agreement with DW and are integrating links and teasers into their online content.

 

Online

The Kick off! Competition is now off and running in German, English, Spanish and Arabic – a great chance for soccer fans to show their knowledge of the German Bundesliga. DW is also now offering a free Tour of the German Parliament with a new multimedia project that takes you on an virtual tour of the plenary chamber in Berlin.

Date

2013-09-04 | 8:46

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Market roundup: August 2013

Africa

DW is gaining ground in French-speaking Africa. Radio Kledou in Mali has been broadcasting DW’s French programming since the beginning of 2013 and continues to attract more and more listeners. It is broadcast from the capital city of Bamako and is also available in Sikasso, Kayes and Ségou.

DW has also signed new online partners in Mali (www.info-mali.com), the Ivory Coast (www.rj24.info), Cameroon (www.equinoxetv.com), Guinea (www.bolivar-fm.com) and Burkina Faso (www.mutationsbf.net).

 

Latin America

DW’s partnership with Folha – the largest news portal in Brazil – has been paying off. In July, DW’s content that is featured on the website generated 77,000 visits. DW has been working with Folha since 2006 and the partnership was expanded this May. DW’s editorial team delivers news and content daily which is then featured on a DW page on the Folha website, as well as being listed in the different sections.

 

Europe

DW’s video of the day is now being featured on the video platform Megogo.net. The videos appear in the main “News” category and are linked to the Russian or Ukrainian website at dw.de. Megogo logs about 13.5 million visits per month. Around 70 percent of its 16,000 hours of video content is free of charge and can be accessed online, via mobile devices and apps as well as by using SmartTV applications.

 

Asia

With PSI, DW has a new partner in Thailand. PSI is known as the knowledge channel and has programming that covers everything from wildlife and nature to technology, history and archeology. PSI is broadcasting Euromaxx daily and is available to 12 million households in Thailand.

Another TV network has added DW’s Indonesian science and technology magazine Inovator to its lineup. B-Channel has more than 20 regional TV stations in Indonesia and reaches around 75 percent of the terrestrial television market.

 

Online

DW expanded its Media Center this past month to include photos, audio and video content in an additional 10 languages, including: Bengali, Croatian, Dari, French, Greek, Indonesian, Macedonian, Pashto, Polish and Urdu. DW’s Media Center now offers content in a total of 25 languages.

 

Date

2013-08-01 | 10:11

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Market roundup: July 2013

Online
After a successful pilot phase, DW will continue working with Psiphon Inc. to reroute content to users living in countries where Internet censorship remains a major problem. Users only need to download the required software and then access the content via a proxy server, a Windows application or an app for mobile devices. The service was heavily used during the latest presidential race in Iran and ensures that DW can deliver reliable information to users worldwide.

DW has improved the quality of the live streams (Flash) for each of its television feeds was improved to offer users a better viewing experience. The new resolution (1024×576 pixels, 1.5 MBit/s) can be accessed by clicking the SHQ icon in the DW live player or at mediacenter.dw.de.

Middle East
DW now has a new online partner in the Middle East: Alhewar. The website focuses on politics and culture and is especially popular among Arabic authors. Alhewar has also proven to be a real social media expert, with more than 1 million Facebook fans.

DW has signed a new partnership with the only Arabic television broadcaster in Israel. DW will provide Hala TV with award-winning content like Euromaxx, as well as other TV programming including Drive it! and Made in Germany. Hala TV is available via satellite.

Notes
DW’s expert commentary on life and style in Europe – Euromaxx – celebrated its 10th anniversary last week. The award-winning show is broadcast daily and covers everything from art and architecture to the latest fashions and trends.

Date

2013-07-01 | 11:56

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Market roundup: June 2013

Latin America
Mexiquense TV, the public broadcaster for the Mexican state of México, is now featuring the DW programs Enclaces and Reporteros en el Mundo as a part of its lineup. Mexiquense, also known as Canal 34 by locals, is a part of the nationwide broadcasting network La Red and already includes the DW journals En Forma and Prism as a part of its programming. Together with the new formats you can find DW programming in 15 time slots every week. Canal 34 is also available in México on cable and DTH providers bringing DW programming to a potential audience of 40 million.

DW has signed a strategic partnership with Lanacion.com in Argentina, providing content to the most visited website in Argentina.

Africa
DW is expanding its cooperation with the Sahara Media Group, one of Tanzania’s leading media groups. DW’s English program is now available as part of the group’s digital-terrestrial television program “Continental”. The Sahara Media Group also includes Radio Free Africa and Star TV – both of which have been long-time DW partners. According to DW’s research, 43 percent of the Kiswahili target audience listens to Radio Free Africa and 10 percent lists Star TV as their primary source of information.

DW has signed its first partner in Chad with Radio FM Liberté. The station will be incorporating DW’s French radio programming into its lineup.

Europe
After a two-year hiatus, you can once again watch DW programming in Hungary. The popular shows Tomorrow Today, Euromaxx and Arts.21 will be broadcast on channels M1 and M2 of the public broadcaster, MTVA. MTVA is also a partner of the DW series World Stories. All DW programming is being dubbed into Hungarian for broadcast.

In the context of a joint project with DW’s Russian premium partner, Newsru.com, a DW-Widget will be built into the website. It will display seven of the latest and most popular articles from dw.de/russian.

Online
What happens off-camera at Journal? What does Learning by Ear do so well and what challenges are overcome by DWAkademie? For four weeks now, DW users and employees alike have gone online at dw.de/mydw and clicked their way through the numerous departments in Bonn or Berlin to learn more about the work that is being done by DW professionals. With 360, DW is offering fans around the world an inside look at how producers, trainers, project and department managers all overcome challenges every day to create programming and run projects. The online special is available in German, English and Spanish.

Notes
DW’s Distribution Department in cooperation with International Marketing has organized four workshops at the 2013 Global Media Forum. On June 17, there will be a panel on the growth potential of Pay TV and the teaching of values in Latin America. The following day, there will be two panels focusing on the economic growth in the Asian media industry and the challenges for free speech and freedom of the press. High ranking CEO’s and regional media representatives promise to provide an exciting presentation and discussion.

Date

2013-06-13 | 1:57

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