Market roundup: February 2013
Major developments in Mexico, where the culture TV channel ARTVC will be integrating several DW programs into its lineup, including Euromaxx, Enlaces, Visión Futuro, Reporteros en el mundo. ARTVC reaches around 5 million subscribers. In addition, public broadcasters in the states of Mexico (Sistema Mexiquensa de Radio y Televisión), Morelia (Sistema Michoacano de Radio y Telvisión) and Hidalgo (Radio y Televisión de Hidalgo) will be broadcasting DW’s Spanish program – DW (Latnoamérica), making it available to around 45 million potential viewers.
DW also has a new partner in Bolivia with the cable provider Sistema de Radio y Televisión Agüaragüe. This new partnership will make DW (Latinoamérica) available in Tarija, in the southern part of the country.
The DW Media Center has expanded with four new languages – including Chinese, Hindi, Kiswahili and Turkish. The DW Media Center offers users direct access to pictures, audio and video material from DW.
Afghan TV is now a partner for DW in Pakistan and Afghanistan. The station is based in Islamabad and broadcasts to Afghanistan as well as for the around 1.5 million Afghani immigrants living in Pakistan. Along with programming in Dari and Pashtu, Afghan TV will also be broadcasting a selection of DW programming in English.
DW is now available nationwide in New Zealand, due to a change in operations from a trusted partner. Triangle TV is becoming Face TV and is now part of Sky TV via the Optus D1 satellite. Face TV will be available in around 175,000 households in New Zealand and will be integrating several hours of DW programming into its lineup. Elshinta Televisi, a private television station in Jakarta, has begun broadcasting Drive It! As well as the Indonesian TV program Inovator. Along with terrestrial satellite, Elshinta TV is also available via cable and IPTV.
Date2013-02-06 | 6:16
DW boosts airtime in Kenya
A new partnership with Standard Group Ltd. will make DW radio and television programming available to even more viewers and listeners in Kenya. The new agreement will make DW’s Swahili radio programming available on Radio Maisha and English television programming on KTN. Radio Maisha has been rebroadcasting DW’s Swahili programming since January 15, with one programming hour being aired five days a week from Monday to Friday. In addition, 10 minutes of news is being broadcast on Saturday and Sunday. In addition, DW’s English television programming will also be broadcast on KTN – a privately run television station which broadcasts throughout Kenya in English. A promotional campaign will accompany the partnership featuring bill-boards, radio and newspaper ads to introduce DW programming to the Kenyan audience.
Date2013-01-24 | 3:18
DW brings Pulse to MySpace to offer the latest from the German music scene
To start the new year, DW’s program Pulse will offer music fans a new way to hear the latest music from the German club scene. The new DW page at Myspace will offer music fans the chance to listen to the latest songs from up-and-coming German groups as well as offering tour dates and interviews with bands: www.myspace.com/dwenglish.
Berlinskibeat was the first of the unsigned band profiles Pulse featured this week. Among others, the following bands will be presented in the coming weeks: Devil Named Jones, Julian King, Sticks in the Casino and Sputnik Booster & the Future Posers. All episodes of the show are available as audio on demand on DW’s Pulse homepage, as well as on Myspace Unsigned’s Stream. Myspace boasts the largest free online music and video library in the world, which currently contains more than 42 million songs and videos.
The weekly English-language radio show Pulse takes a look at youth culture in Europe and around the world. Each edition consists of 30 minutes of fun, stimulating information and music. The show is rebroadcast by DW’s partner radio stations around the world and is also available online.
Date2013-01-11 | 9:35
Market roundup: January 2013
DW has added to its range of mobile content in China by making “Jojo sucht das Glück” available on the Tudou Video app. The app provides smartphone users in China with video content and has been one of the most popular since its introduction to the Chinese market in 2010. “Jojo” is DW’s award-winning soap opera for those looking to learn German.
With Congeco, DW has added a new television partner in Ontario, Canada. The cable provider has included the German-language television channel in its line-up and offering it as part of a German package for viewers throughout Ontario and Quebec. DW (Amerika) was also added by six networks that are part of the Canadian Cable Systems Alliance (CCSA) – making it even more readily available to viewers in Ontario.
DW has expanded its cooperation with HRT. Croatian’s national TV station is integrating several new programs from DW into its lineup, including Global 3000, Tomorrow Today and Europe in Concert. In addition, HRT will start contributing to the DW series World Stories.
DW has been lined up with other international broadcasters like BBC and Al Jazeera on Soundcloud’s World News section. DW has seen a lot of success over the past year on Soundcloud, which some have dubbed “YouTube for audio”. With the new categorization, DW’s English audio content will be even easier to find and listen to.
The DW Media Center has been expanded to offer programming in additional three languages: Bosnian, Serbian and Croatian.
Date2013-01-02 | 12:34
DW involved in new environmental media project
China Business Network (CBN) launched a new media project dedicated to the topic of sustainability earlier this week: The Future We Want. Along with work from BBC Worldwide, CNN, TV5MONDE and Sky News, it will include five reports from DW’s Global Ideas multimedia series, which showcases projects from around the world geared towards promoting climate protection. A three-hour live TV show will be broadcast on CBN on December 31. It will also air a 24-hour video live stream on the topic in cooperation with online partners YouKu and BestTV. CBN belongs to the Shanghai Media Group and reaches an estimated audience of over 600 million viewers in China and beyond.
Date2012-12-14 | 11:07