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Market roundup: April 2015

Asia

DW has a new radio partner in Afghanistan. Radio Arakozia will now be broadcasting the evening program from DW Pashto daily. The Afghani partner is one of the most popular radio stations in Afghanistan with one of the largest broadcasting ranges in the country and a strong presence in Pashto-speaking areas.

Representatives from DW were at the Asian Pacific Broadcasting Union (ABU) Digital Broadcasting Symposium in Kuala Lampur. The representatives from DW’s technical operations department presented DW’s potential new distribution channels to a large assembly of international experts at the three-day conference. DW and ABU have a long history of cooperation.

 

Date

2015-04-02 | 2:58

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DW trainees win CNN Journalist Award

A group of international DW Akademie trainees from the 2012 to 2014 program has won the 2015 CNN Journalist Award in the “online” category. “Meine Oma, das Regime und ich (My grandma, the regime and me)” is a German-language multimedia project that shares the stories of six women from around the world who have all lived through dictatorships and social upheaval. The jury recognized both the production quality and the effect of the powerful narratives, all of which provide a rich example of how to tell stories using a combination of journalistic mediums online.

Stories from countries as far removed as China and Brazil all open an intimate window on history and culture while expressing a common tone  of adversity and perseverence which resonates with people all over the world.  The success of the project and its global significance is indicative of how DW Akademie combines a wide diversity of young talent with innovative methods of teaching and producing journalism.

The CNN Journalist Award distinguishes the best and brightest young journalists who work with international news. The prize was given out at an awards ceremony on March 24 in London.

Date

2015-03-20 | 12:37

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Learn German with DW and the Goethe Institut

 

DW is a valued destination for millions of German-language learners worldwide and a new agreement with the Goethe Institut is set to further combine the learning resources of the two partners.

The agreement will open the door for cooperative program development, expanded media partnerships and sharing of resources. Concrete plans include embedded links to English, German and Spanish-language TV streams from DW on Goethe Institut country portals. Language-oriented links to these portals could also be integrated into DW websites. On-demand video from DW in multiple languages will also be available for use by the Goethe Institut.

Both partners will be helping promote the other’s language learning platforms. This will place links to DW’s free language learning courses on the Goethe Institut website, which will provide valuable exposure of DW content to fans of German language and culture.

The Goethe Institut is a long-time DW partner and the largest international German-language institute with 160 locations all over the world. Their latest cooperation with DW was the 2013 online project “Ticket nach Berlin”.

Date

2015-03-11 | 1:13

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Market roundup: March 2015

Latin America

Euromaxx has a new broadcasting partner in South America.  The Colombian TV channel Cablenoticias will be broadcasting DW’s popular culture and lifestyle program in Spanish five days a week. The channel is carried by over 800 TV providers with a potential combined audience of 7.48 million households on two continents. Cablenoticias is available via broadcasting partners throughout Central America, the USA, Mexico and 8 South American countries.

Asia

Learning by Ear has a new broadcasting partner in Afghanistan. Radio Azad is now broadcasting the educational radio program in Dari and Pashto. The station, located in the northern province of Balkh, is Learning by Ear’s 16th partner in Afghanistan.

DW has a new broadcasting partner in Pakistan’s largest metropolis, Karachi. Star Cable Network is now broadcasting DW’s English TV channel to around 50,000 households.

Online

The DW Smart TV app is now available via the Sony Entertainment Network (SEN) on all Sony smart TV models produced after 2013. With Sony’s 15 percent market share in connected TVs, the partnership will deliver multilingual DW content live and on-demand to an expanded global audience. The DW Smart TV app is also set to be implemented on Android TV platforms in the future.

Date

2015-03-04 | 3:38

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Your backstage pass to the Scorpions

The Scorpions, the most successful German rock band of all time, announced in 2010 that they were going to leave the stage forever and wanted to go out loud with a three-year international farewell tour. But somewhere along the way, the magic of rock and roll inspired them to keep going and they are celebrating their 50th anniversary in 2015 with a new album, a world tour and the release of a documentary film co-produced by DW. Directed by Katja von Garnier, Forever and a Day is a must-see for any Scorpions fan. It follows the band on their farewell tour and delivers an intimate portrayal of the musical passion which has sustained them for 50 years. The film premiered on February 7 in Berlin and will be released in Germany on March 26 with international release dates to follow. The film is sure to become another one of DW’s acclaimed musical productions like The Highest Level, with Chinese Pianist Lang Lang or The Beethoven Project, featuring star composer Paavo Järvi. Work on the film began in 2011 and von Garnier used her expert sensitivity and insight to find meaning behind the music. Besides chronicling the challenges and triumphs of the three-year tour, Forever and a Day also reveals secrets of the Scorpion’s history, including never-before-seen footage of super 8 films from the band’s archive. The show must go on and after being inspired by audiences from Thailand to the USA, the Scorpions are going back on tour in 2015, with Forever and a Day being shown in theaters at every stop along the way. After the German release at the end of March, the film will be broadcast worldwide on DW in English, German, Spanish and Arabic. A DVD will also be released.  DW partners on the project were the distribution company Tempest Film, producers DOKfilm ,  German broadcasters ZDF and Arte, Nordmeida Film Promotion and the German Federal Film Board, FFA.

Date

2015-02-09 | 3:17

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