Highlights for MIPTV
Here is a short interview with DW’s Director of Distribution Petra Schneider about the upcoming MIPTV in Cannes. DW Transtel will be highlighting two shows at this year’s conference: A window on… and How Nature Heals. You can find out more about DW’s properties for MIPTV by reading TV Listings.
Date2013-03-29 | 12:42
Guido Baumhauer tackles ten questions with the EBU
Guido Baumhauer, DW’s Director of Distribution, recently took time for a Q&A with the EBU, covering everything from the future of media to the Hunger Games and Jane Fonda. Onw of his insights has to do with using social media outside of the office:
“It is redefining how we all receive and redistribute our information and how we communicate. As a communication platform and information channel, social media provides a great opportunity for people to find and share information and news from many reliable sources.
I love this new freedom of the former “recipient” – when something big happens, social media channels are often faster than traditional sources and I rely on my smartphone. But to be honest, I don’t need to share pictures of my dinner on Facebook and Twitter via Instagram – I concentrate on eating it instead.”
Read the whole interview here.
Date2013-01-09 | 1:04
Social media efforts earn DW projects top awards
Earlier this month, the Facebook page of telenovela Jojo Sucht das Glück and multimedia project Destination Europe won top prizes in their respective genres. Jojo Sucht das Glück won a bronze E Learning Award in an international competition hosted by London-based Bizmedia. Destination Europe won an International Media Excellence Award (the AIBs) from the Association for International Broadcasting, also based in the UK.
The E Learning Awards are one of the most prestigious competitions in the industry. DW’s Esther Weingarten accepted the bronze for “Best use of social media for learning” in London.
The Facebook page for Jojo Sucht das Glück not only features supplementary info about weekly episodes. It is also a forum for fans to directly interact with the star of the show and practice their German. Users have even made fan videos about the telenovela and uploaded them to YouTube.
The AIBs honor excellence in international broadcasting, picking winners from entrants all over the world. DW’s Felix Steiner and Klaus Dahmann accepted the award for Destination Europe at a London ceremony.
The Association for International Broadcasting praised the project for its “first-rate multilingual, multi-platform approach, with extensive use of social media to provide real, relevant information to those seeking a better life in Europe.”
Date2012-11-15 | 2:52
TagsAIB, awards, Destination Europe, E Learning Awards, Jojo Sucht das Glück, journalism, London, online, social media, the AIBs, UK
DW’s Guido Baumhauer highlights distribution strategy
In this video interview with World Screen, Guido Baumhauer, DW’s Director of Strategy, Marketing and Distribution, highlights DW’s strategy for distribution across all platforms. DW provides content in 30 languages through its TV, radio and online services. As part of its mission to meet the challenges of today’s constantly evolving media environment, DW is focused on providing content for all platforms.
Date2012-07-26 | 7:30
Insights into mobile content for Africa
Naser Shrouf, DW’s Head of Distribution Africa/ Middle East, recently conducted an interview with the Nieman Journalism Lab about the fastest-growing mobile market on the planet: Africa. DW sees a world of opportunities there to expand the reach of its programming and especially for its educational series Learning by Ear. Several partnerships with mobile providers have already been signed and DW is looking for more.
DW is using over-the-phone voice technology to deliver news. No Internet access necessary, customers just need to dial a number to access Learing by Ear content. The series covers everything from health and hygiene to politics, the economy, the environment and social issues.
Also, if you are interested in learning more about who we work with locally, check out this article from All Africa. And here is another interview with Tanzania’s Daily News about the Learning by Ear program.
Date2012-07-24 | 9:20